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Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Welcome to this week’s edition of Roadside Roundup. It has been another busy week for inbound marketing news, but never fear, for Roadside is here. We have scoured the web to bring the top news stories that will matter to you. These articles will help your dental practice to understand and keep up with the major marketing stories that could have an impact on your dental marketing. In the News Do You Struggle With SEO & Google Analytics? Ryan Stewart has set up an SEO Dashboard for Google analytics. It’s…

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April 21st – Mobilegeddon Is Upon Us.

April 21st - Mobilegeddon Is Upon Us.

For a while now we’ve mentioned in our blogs that mobile will eventually become a ranking factor for Google. Well, the cat’s out of the bag. In an unprecedented move, Google announced that April 21st an update will be made to their search algorithm that ranks sites based on mobile usability. What does that mean? You may be in trouble, and it’s time to start thinking mobile. Google has never before told the world that they were making a ranking update. Usually they just do it, and search engine marketers…

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Reach Mobile Patients with Responsive Dental Website Design

Reach Mobile Patients with Responsive Dental Website Design

Did you know 79% of people shop via smartphone? Reality check: If your website isn’t mobile friendly, then say “goodbye” to more than 3/4 of prospective patients. Responsive websites are the answer for your mobile patients. A responsive dental website design adapts automatically to any device it’s viewed on, such as a smartphone, tablet, or desktop. This gives the user full access to the website on all platforms, making it user-friendly and increasing traffic and conversions. At Roadside Multimedia, we specialize in building dental responsive websites, and I’m going to highlight some of our…

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Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Welcome to this week’s edition of Roadside Roundup. It has been another busy week for inbound marketing, but never fear, for Roadside is here. We have scoured the web to bring the top news stories that will matter to you. These articles will help your dental practice to understand and keep up with the major marketing stories that could have an impact on your dental marketing. In the News New Facebook Page Study: What Gets the Most Reach? A new study from Locowise into the reach of Facebook organic page posts…

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Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Welcome to this week’s edition of Roadside Roundup. It has been another busy week for inbound marketing, but never fear, for Roadside is here. We have scoured the web to bring the top news stories that will matter to you. These articles will help your dental practice to understand and keep up with the major marketing stories that could have an impact on your dental marketing.   In the News Have Your Facebook Business Page Likes Dropped? It is not anything you have done wrong (most likely). Last week, Facebook…

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Use Social Media to Drive Traffic to Your Dental Blog

Use Social Media to Drive Traffic to Your Dental Blog

Imagine if you planned a big party, prepared the food, purchased bottles of champagne, hired your favorite band, and booked the perfect venue, but when it gets to party-time, no one arrives. You would be pretty disappointed, until you remember that you never told anyone about it. How were your friends supposed to know the party was happening without an invitation? It sounds obvious, but this is the exact mistake that many dental practices make with their dental blog. They write awesome content about how life-changing Invisalign can be, but fail…

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Brigitte’s Recipe of the Month: Pre Fixe Comfort Menu

Brigitte's Recipe of the Month: Pre Fixe Comfort Menu

“Food, like a loving touch or a glimpse of divine power, has that ability to comfort.” – Norman Kolpas I believe in this quote. My friends and I needed true comfort this month, so on February 21st, after our dear friend Amanda’s memorial, I cooked my heart out and shared it with those close to me. If you can dedicate a meal to a person, I dedicate this to Amanda. I think it’s appropriate as one of the ways we bonded and became friends was over good food and wine.…

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Roadside Roundup: Inbound Marketing News You Just Can’t Miss

Welcome to this week’s edition of Roadside Roundup. It has been another busy week for inbound marketing, but never fear for Roadside is here. We have scoured the web to bring the top news stories that will matter to you. These articles will help your dental practice to understand and keep up with the major current stories that could have an impact on your dental marketing. In the News Facebook Image Posts Are Losing Reach As recently as last year, social media experts were encouraging us to use photos when we post…

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