January 27th, 2012
Posted in We are very excited to announce the launch of one of our first FastTrak dental websites! Dr. Eric Jorgensen and his wife, Rose, worked enthusiastically to help us make the most beautiful site for their practice: Modern Family Dentistry of Issaquah. Dr. Jorgensen and Rose carefully selected each photo for their site to strike an emotional chord with prospective patients and to encourage them to want to learn more. They wanted their patients to relate easily with the stock images they selected and eventually, they plan to use actual patient photos throughout their site.
Dr. Jorgensen chose the FastTrak design “Traveler.” Traveler is a very beautiful template option because of the large welcome movie and the soft background textures. Another great thing about this template is the scrolling call to action bar. On every page there is a contact us button, but additionally, at the top of every page there is a bar that scrolls with you so the phone number and social media are always available to a potential patient. This makes it extremely easy for a new patient to contact their office if they want to make an appointment.
Prior to working with Roadside, they had an old site with another company, but it did not have a very strong online presence. The area they serve is highly competitive, and understanding that they needed better visibility on search engines, they came to Roadside seeking assistance. Our marketing team came up with a plan of action designed specifically for Dr. Jorgensen, strategically considering their target market and their specific needs. We are positive that our monthly work on their behalf will greatly help them attract new patients!
