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Familiarize Yourself with Google+

Familiarize Yourself with Google+

Given the recent buzz about Google+ and the impact it will have on your dental practice marketing, now is the time to start using it to your benefit! If you’re not very familiar yet with its features, Roadside is here to help. We’ve put together this helpful “How-To” guide to help you get started. Let’s dive in! Switching from your personal profile to your business page To start using your Google+ Business Page, simply navigate to your photo in the top right corner of your personal Google+ page and click on…

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New Roadside Dental Website: cappsbowman.com

New Roadside Dental Website: cappsbowman.com

Dr. Capps, our main point of contact throughout this project, was very eager and excited to get a new site for the practice. And rightly so—Capps, Bowman, Padgett, and Associates received one of the very first Roadside websites ever, originally launched in 2003! Over the years we performed many visual and technical updates to their Flash site, but Dr. Capps realized it was time to tap into the power of a new HTML site. Some unique features of www.cappsbowman.com: Capps, Bowman, Padgett, and Associates is a high-volume practice with multiple…

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Google+ Climbing in Popularity

Google+ Climbing in Popularity

Recently, we’ve been talking and writing a lot about the new changes Google has implemented for Google+ Local and Google+ Business Pages. We believe Google+ is a vital tool that dental practices cannot ignore. However, you may be questioning whether Google+ is even relevant or if your patients are even using it. These are good questions, and we’re starting to see some important data that you will find interesting. While Google+ has received some negative press in the past (even being referred to as a “Ghost Town”), it looks like…

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Brigitte’s Recipe of the Month: Creamy Latin Pasta Salad & Grilled Corn Salad with Arugula

Brigitte's Recipe of the Month: Creamy Latin Pasta Salad & Grilled Corn Salad with Arugula

July is a perfect time to try out some fresh salad recipes. Today, I’m sharing two great salad recipes that make great side dishes and are latin-inspired. The first is adapted from Ingrid Hoffmann with my own special twist. Both recipes make about eight servings. Creamy Latin Pasta Salad Ingredients ¾ lb spiral pasta 1/2 cup evaporated milk 1/4 cup extra-virgin olive oil 1 cup queso blanco cheese 1/2 cup fresh cilantro leaves 1 lime, juiced 1 garlic clove, minced ½ teaspoon cumin Salt and freshly ground black pepper 1…

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New Roadside Dental Website: boudreaudentalstudio.com

New Roadside Dental Website: boudreaudentalstudio.com

Dr. Boudreau wanted an upgraded website that looked different from anything else Roadside had designed. Often we’re known for our welcome movie slideshows, but we decided to mix things up by giving Dr. Boudreau a very different design with lots of circular elements. This site challenged our designers and developers, and gave Dr. Boudreau a beautiful site that’s unique, beautiful, and effective with search engines. Some unique features of www.boudreaudentalstudio.com: The welcome movie and 3 featured services are circular shape. A lot of websites use square or rectangular shapes, so…

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Should Your Dental Practice Offer Financing Options?

Should Your Dental Practice Offer Financing Options?

Why don’t we just cut right to the chase on this one: Of course your dental practice should offer financing options! Being a conscientious provider of dental healthcare and aesthetic treatments means that you want nothing to stand in the way of your patients’ access to your top-notch services, right? In today’s blog post, we’re talking about delegating some of your collections to large financing institutions like Citi Health Card through Henry Schein Dental or Care Credit. We know you’re familiar with these company names, as they likely send you…

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