Brady Hoyle
We Have Bad News: Your Website is Outdated
What’s the worst thing that happens the second you drive a new car off of the lot? It depreciates in value—generally 2,000 dollars. It can be pretty sickening when you think about it, but it’s a fact of life. Why does it happen? Technology becomes outdated: Cars ten years ago had nowhere near the technology that has become standard in most vehicles today. Styles change: Throughout the years, taste changes, and what was once cutting edge is now a has-been. (I’m talking to you, Gremlin.) Breakage: The more time and…
Where to Find a Drink in Seattle
If you’re a beer fan of any kind, you’ve come to the right place to sample some of the best of what microbreweries have to offer. There’s something for everyone here from the lightest to the darkest, from the lagers to the porters. This blog just serves as a quick reference to some places that you can find close to the city or if you’re feeling adventurous, some of the most worthwhile breweries to travel a little ways out of Seattle. Within Seattle: Naked City Brewery and Taphouse: No, it’s…
What Is a Community Manager? Why Do I Need One?
The title ‘Community Manager’ has just recently come into fruition, and a lot of businesses wonder if this role would be a necessary addition to their marketing team. If you’re a Roadside marketing client, you may have heard your Account Manager refer to a Community Manager. Marketing and SEO have been switching gears over the past few years and community involvement has become more important than ever. So, what the heck does a community manager do, exactly? Grow an Audience: A community manager will engage with the community surrounding the business…
Apple Announces Apple Maps: What This Means for Your Business
image courtesy of apple.com Last week, Apple announced that their new iOS 6 will no longer use Google Maps as its standard maps application. Rather, they’ve introduced their own maps program. This new program, called Apple Maps, will be on the new iPhone 5 and will be part of a software update for existing iPhone 4, 4S, and iPad operating systems. Google has been in the map business for a long time, and most businesses have been optimized to appear correctly on Google Maps when a user searches for a…
Google+ Climbing in Popularity
Recently, we’ve been talking and writing a lot about the new changes Google has implemented for Google+ Local and Google+ Business Pages. We believe Google+ is a vital tool that dental practices cannot ignore. However, you may be questioning whether Google+ is even relevant or if your patients are even using it. These are good questions, and we’re starting to see some important data that you will find interesting. While Google+ has received some negative press in the past (even being referred to as a “Ghost Town”), it looks like…