Blogging & Social Media

Link-Bait & Pinterest: Marketing Gold!

Link-Bait & Pinterest: Marketing Gold!

According to thewall.com, Pinterest, an exciting newcomer in social media, is reshaping social commerce. In fact, the online news source asks, “Is Pinterest the next social commerce game changer?” With this exciting newcomer in social media recently surpassing 10 million unique visitors, online retailers are quickly discovering that the active links created within Pinterest’s “pinboards”… Read More

Posted in , , , on March 8th, 2012 | 2 comments

Social Media & Email Marketing: A Match Made in Online Heaven!

Social Media & Email Marketing: A Match Made in Online Heaven!

At Roadside Multimedia, we intend to leave no stone unturned in our search of the most effective internet marketing techniques for dental professionals, aimed to enhance and bolster your business. With this in mind, today’s blog post discusses the benefits of marrying your social media marketing efforts to your email campaigns, and watching the two… Read More

Posted in , , on March 5th, 2012 | 1 comment

The Social Check-In: Don’t Leave This Valuable Marketing Opportunity Untapped!

The Social Check-In: Don’t Leave This Valuable Marketing Opportunity Untapped!

Since Facebook rolled out its location based check-in feature in mid-2010, businesses have seized the opportunity to connect with potential clients in a new and exciting way. As your source for expert information regarding internet marketing for dentists, we at Roadside Multimedia believe that this feature should be utilized in the dental office as well.… Read More

Posted in , , on February 24th, 2012 | 1 comment

Create Exceptional Web Content: You Have the Tools

Create Exceptional Web Content: You Have the Tools

When it comes to internet marketing for dentists, creating content for use on your website, blog and other social platforms can make or break your marketing strategy. The good news is that as a dental professional, you have all the tools in your toolbox to allow you to create web content that converts readers into… Read More

Posted in , on February 1st, 2012 | Leave a comment

A Simple Way to Increase Likes on Facebook!

A Simple Way to Increase Likes on Facebook!

Getting “likes” for your Facebook page is huge. The more fans your business page has, the more opportunity you have to interact with current and future patients and the more ability you have to reach a wider audience. You need at least 25 likes in order to get a vanity URL on Facebook. (A vanity… Read More

Posted in , on January 11th, 2012 | Leave a comment

Use Your Dental Expertise to Create Meaningful Online Content

Use Your Dental Expertise to Create Meaningful Online Content

If you are a marketing client of Roadside Multimedia, you’ve likely heard our frequent and enthusiastic encouragement of creating fresh, engaging, interesting content for your blogs, Facebook posts, Twitter feeds, etc. We’d like to complement those of you who’ve taken the initiative to create fun blog articles and social media posts that are brilliantly showcasing… Read More

Posted in , , , on January 10th, 2012 | Leave a comment

Oral Health and New Year’s Resolutions

Oral Health and New Year’s Resolutions

We are regularly brainstorming new ways to help our clients be more successful with their social media.  A great way to help your clients get to know you and your practice is to regularly update your blog. What better time is there to do that than New Year’s? Health and wellness are of large concern… Read More

Posted in , , on December 28th, 2011 | Leave a comment

Protect Your Dental Practice from Becoming a Casualty of a Down Economy

Protect Your Dental Practice from Becoming a Casualty of a Down Economy

As the American economy continues to struggle, perhaps you’ve found that your dental practice is seeing monthly production numbers lower than in years past. If this is the case, you certainly are not alone. In fact, according to a recent article published in the LA Times: “In the first nine months of 2011, dentists have… Read More

Posted in , , , , on December 20th, 2011 | Leave a comment

Use Facebook to Build Relationships in Your Community

Use Facebook to Build Relationships in Your Community

Combining social media marketing with good ol’ fashioned face-to-face networking is a strategy that really works! In today’s blog post from your experts in dental internet marketing at Roadside Multimedia, we share some inspiring tips to help get you motivated to build relationships in your own local community, utilizing your business Facebook page, and ultimately… Read More

Posted in , , , on December 13th, 2011 | Leave a comment