If you are a regular reader of our blog, no doubt you’ve noticed the emphasis we’ve placed on Google+ in recent months. Because of the tremendous impact it can have on your Local and Social search engine results, we strongly believe it is an essential component in a successful dental marketing strategy. In order to effectively use the many features Google+ has to offer, you may wish to assign extra admins (or “managers”) to help you maintain and manage your Google+ business page. Assigning staff members as managers is a great way to keep your content fresh and to spread out the workload. Here are some tips on how to assign other people to be managers of your business page.
First, you must be using Google+ as your dental practice’s business page. From here, edit the “Managers” options page. To get there, navigate to your profile image at the top right of the page. Click there and select “Managers.”
This is what you’ll see.
Here, you can see the current managers. In this instance there are three. However, you will notice the top one (Roadside) is the Owner. What are the differences between Owners and Managers?
Owners and Managers
The default owner is the creator of the page. They and the managers have the same responsibilities except for three key aspects:
- The owner can select someone else to be the owner.
- The owner can delete the Google+ page.
- There can only be one owner (but there can be up to 50 managers).
The roles of the managers are summarized in this table below:
As you can see, a manager has a lot of control over the way the Google+ page functions. They are responsible for creating content and taking actions on behalf of the page, such as commenting and sharing.
TIP: Make sure you only choose team members to be managers that have some Social Media training and are completely trustworthy.
How to add managers
Now that we understand the role of a manager, how can we add them? On the “Managers” page, at the bottom, you will see an option to “Add managers by email.” Once there, follow these steps to add a manager:
- In the text box “Enter email address,” write the proposed manager’s email address that they use to log in to their Google+ account (their Gmail address).
- Click “Invite.”
- This sends an invitation into the new manager’s Gmail account.
- Have the added manager check their Gmail account and accept the invitation.
- The new manager can now post and update the business page.
NOTE: They must accept the invitation before their can become a manager.
As you can see, adding and editing managers is very simple and quick. You are able to have up to 50 managers on your page, but we would recommend assigning 2-3. This will help you keep your page organized and engaging.
If you have any additional questions about your Google+ account, or if you’d like information about Roadside’s Dental Local-Social services, contact us today!